Choreo Adds Another Edelman Alum to Strengthen CPA Network
Choreo, a $27 billion Chicago-based registered investment advisor, hired its second Edelman Financial Engines alumnus to its leadership team.
Choreo named Keith Kotfica, previously head of Edelman’s wealth planning group, to the position of chief growth officer. He will lead Choreo’s CPA referral program, the Chorea Partner Alliance, in this newly created position.
Kotfica’s addition comes after the RIA announced that Edelman alum Jason Van de Loo would take over as CEO of Choreo. Van de Loo had been the head of wealth management at Edelman Financial, and he replaced Larry Miles in the CEO position, who is transitioning to executive vice president of strategic partnerships for Choreo, which includes helping to find acquisition targets.
Van de Look said in a statement that his former Edelman colleague has the “experience developing and cultivating business partnerships,” which makes him “well-positioned to help scale [the Chorea Partner Alliance] and expand the impact we can make for CPA partners and their clients.”
Choreo’s partner alliance is a referral program that gives CPAs access to Choreo’s estate planning, business exit strategies, investment management, marketing, thought leadership, and technology.
Kotfica held senior roles at Edelman for about eight years, as well as positions at HealthEquity, Xerox HR & Outsourcing Solutions, now Conduent, and CitiStreet, which is now part of Voya.
According to an Edelman spokesperson, Ralph Haberli, who was appointed president of the firm in July, is overseeing workplace, employee planning, and wealth planning businesses and is focused on “driving our unique value proposition to help employees both within their retirement plan accounts and across their greater financial planning needs.”
Cherry Creek Taps Johns Hopkins CIO to Chair Investment Committee
Cherry Creek Family Offices, a Denver-based advisory firm managing more than $3 billion in client assets, has hired Jason Perlioni from his role as CIO of Johns Hopkins University to become a senior partner and chairman of the firm’s investment committee.
In the newly created role, Perlioni will work with Cherry Creek’s managing partners, Kevin Burke and Tim Ulfig and Chief Investment Officer Corey McKiernan on its investment strategies for its ultra-high-net-worth client base.
Cherry Creek makes the hire shortly after bringing on Brad Sprong, formerly national industry tax leader for KPMG’s private enterprises group. He is also a senior partner overseeing tax and estate planning for the family office.
The firm also recently formed a partnership with the Midwest Trust Company, which gives it access to the Overland Park, Kan.-based firm’s family fiduciary and trust services.
At Johns Hopkins, Perlioni oversaw $9 billion of endowment and related investment assets. Prior to that role, he was the CIO for the family office of the Pritzker Group, and earlier in his career was a director and portfolio manager at UBS Global Asset Management in the Northwestern University Investment Office.
Cherry Creek was founded in 2010 and is employee-owned.
SEI Snags New Chief of People, Culture From an Engineering Firm
SEI, the Oaks, Pa.-based fintech overseeing about $1.6 trillion in assets, has hired the former head of human resources for a global engineering solutions firm to lead its people and culture division.
Amy Sliwinski will join SEI as executive vice president and chief people and culture officer. In the newly created role, she will be tasked with “developing, leading, and optimizing human resource processes and capabilities across the entire human capital lifecycle, including talent management, professional development, company culture, and benefits.”
She will also be part of the firm’s executive management team and report to Sean Denham, chief financial officer and chief operating officer.
“This is an exciting time in SEI’s transformation, and this new chief people and culture officer role reinforces the evolution of our leadership and strategic focus on investing in areas of the business where we believe can drive growth,” Denham said in a statement.
SEI has been working to bring the trending alternative investments sector to financial advisors. Earlier this month, it also bought a majority stake in Stratos Wealth Holdings, a network of registered investment advisors and broker/dealer with about $37 billion in client assets.
Sliwinski comes to SEI from the head of human resources for SKF, which provides engineering solutions to sectors including oil and gas and construction. In that role, she redesigned the firm’s recruitment and training systems and increased employee engagement, according to the announcement.
She also has financial services experience, having held leadership roles at Santander Bank.
Truist Snags Six Financial Advisors Recruits in Florida
Truist Financial Corporation, the Charlotte, N.C.-based financial services firm that provides banking and wealth management services, has added six new Truist Wealth advisors in Florida.
The firm has recruited six new advisors to its Florida group to offer wealth planning and advice to affluent, high-and ultra-high-net-worth individuals, families and business owners.
The new team consists of:
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Joachim Bruneau, a Miami-based senior vice president and wealth advisor who had previously been with HSBC Private Bank
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Bill Burnett, a Jupiter-based senior vice president and wealth advisor who had been with Morgan Stanley
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Amanda Butterworth, a Palm Beach-based senior vice president and wealth advisor, previously a portfolio manager with Truist
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P J Nassar, a Tampa-based senior vice president and wealth advisor who joined from Bank of America Private Bank
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Hernan Fonseca, a Tampa-based vice president and financial advisor, formerly with Symetra after being at Nationwide Financial for over 20 years
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Robert Tweeddale, a Stuart-based vice president and financial advisor who had been with Merrill Lynch
The wealth group is part of Truist’s wholesale banking division.
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